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About Us
The history of ABSEL brand started in 1995 with a small family car service station and a store selling spare parts for premium cars. Years of hard work, the desire to provide customers with quality products, and a team united by one goal led to the construction of a differentiated business, inextricably linked to the automotive industry, and ensured ABSEL's reputation as a reliable partner. The gained experience and competencies became a solid basis for the creation of our own brand of spare parts, ensuring success at the start of the project and sustainable development.
Currently, the company's business units are located in 6 countries on 2 continents. The ABSEL production headquarters located in the UAE, as well as the Production Coordination Center located in Istanbul, provide the group's customers with quality products manufactured at the largest production sites in Europe and Asia.
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From December 9 to 11, 2025, our company took part in the leading trade exhibition for automotive components, AUTOMECHANIKA DUBAI.
During the event, we held a series of negotiations and met with both existing and potential partners from Europe, the Middle East, and Africa. The core topics of discussion were current market trends, industry development prospects, and the adaptation of our product range and commercial models to the dynamics of local markets.
Key Outcomes
· New Product Presentation: We presented ABSEL's latest innovations at our booth, providing a clear demonstration of our product quality.
· Partnership Discussions: As part of the business program, we held meetings focused on establishing long-term and comprehensive cooperation.
· Agreements Reached: The negotiations resulted in preliminary cooperation agreements with a number of companies.
We extend our gratitude to all our partners and clients for the productive meetings and constructive dialogue!
The ABSEL brand invites you to the AUTOMECHANIKA DUBAI exhibition! This is a unique opportunity for personal introduction and business growth.
At our booth, you can expect:
· A presentation of our updated product line – we will present our full range diversity, allowing you to see the benchmark quality of ABSEL auto parts firsthand;
· Meetings with key brand representatives and the chance to discuss individual terms and take our partnership to the next level;
· Exclusive only for the exhibition guests – special offers for distributors.
We look forward to seeing you from December 9th to 11th, 2025, at the Dubai World Trade Centre, at Hall 5, Stand A30.
See you in Dubai!
Fr om June 12 to 15, 2025, Istanbul hosted one of the key industry exhibitions – AUTOMECHANIKA ISTANBUL, wh ere ABSEL took an active part.
The event brought together leading automotive market players from Europe, the Middle East, and Africa, serving as a platform for innovation presentations, knowledge sharing, and promising partnership opportunities.
The ABSEL team made the most of the exhibition days:
✔ Showcased new product lines – visitors of the ABSEL booth explored cutting-edge developments and high-quality products.
✔ Held business meetings to explore collaboration opportunities.
✔ Reached preliminary supply agreements during the exhibition.
We thank everyone who visited our booth!
See you soon at AUTOMECHANIKA ISTANBUL 2026!